Last week, beverage maker Vitaminwater launched a new campaign on its Facebook page: An in-house application that includes games and a contest where users can help choose a new flavor of its vitamin sugar water. The result, so far? The page was the fastest-growing among any major brand over the week, according to our PageData analytics service. It gained 323,000 fans to reach 767,000 people today.
More generally, here are a few other notes about the top leaders this week. Coming after Vitaminwater was Cadbury Wispa, a relaunched line of candy bar dearly loved in some parts of the world. Its page gained 195,000 fans to reach 461,000 today. Behind it, a Venezuelan opposition politician named Leopoldo Lopez saw a massive increase, growing 189,000 fans to reach 206,000.
And a quick note. At the top of list is a page called Sarcasm Society. It is apparently the page for a site of the same name. Sarcasmsociety.com comes up as a top result when you google “sarcasm,” yet it has almost no actual traffic, according to Compete. And, finally, almost all of the page’s growth has happened within the span of a day or two. So we’re assuming there’s something fishy here. Same for another page on the list, called Getting Paid.
|8.||Texas Hold’em Poker||3,040,150||+92,558||+3.14|
|20.||Celebs on Facebook||1,298,590||+61,222||+4.95|